Case study
07
Introduction
Introduction
This project enables automotive OEM teams to determine optimal screen sizes, display types, and placement within the vehicle interior by using a full-scale XR environment.
Through immersive visualization, designers and engineers can assess readability, ergonomics, and driver distraction before committing to hardware decisions.
Client
Automotive OEM
NeedsClient
Display Size Validation
Evaluate different screen sizes to ensure optimal readability and user comfort for drivers and passengers.
Evaluate different screen sizes to ensure optimal readability and user comfort for drivers and passengers.
Evaluate different screen sizes to ensure optimal readability and user comfort for drivers and passengers.
Screen Placement Assessment
Test various screen positions within the cabin to find the most ergonomic and easily accessible locations.
Test various screen positions within the cabin to find the most ergonomic and easily accessible locations.
Test various screen positions within the cabin to find the most ergonomic and easily accessible locations.
HMI Visibility Testing
Check how well the human-machine interface elements are visible from different seating positions and angles.
Check how well the human-machine interface elements are visible from different seating positions and angles.
Check how well the human-machine interface elements are visible from different seating positions and angles.
Driver Distraction Analysis
Assess how screen size, placement, and content may affect driver focus and attention while driving.
Assess how screen size, placement, and content may affect driver focus and attention while driving.
Assess how screen size, placement, and content may affect driver focus and attention while driving.
Interior Concept Evaluation
Validate overall interior design concepts by integrating screens into the XR cabin and observing user interactions.
Validate overall interior design concepts by integrating screens into the XR cabin and observing user interactions.
Validate overall interior design concepts by integrating screens into the XR cabin and observing user interactions.
Full-Scale XR Simulation
Real-Time Screen Scaling & Positioning
Figma & ProtoPie Integration
Unity Rendering
Vision Pro/MR Visualization
Full-Scale XR Simulation
Real-Time Screen Scaling & Positioning
Figma & ProtoPie Integration
Unity Rendering
Vision Pro/MR Visualization
Full-Scale XR Simulation
Real-Time Screen Scaling & Positioning
Figma & ProtoPie Integration
Unity Rendering
Vision Pro/MR Visualization
About
The XR solution allows teams to instantly adjust display dimensions, curvature, and mounting positions inside a true-to-scale virtual cabin, enabling precise evaluation of sightlines, reachability, and overall user comfort.
By loading Figma designs and ProtoPie prototypes directly onto the virtual screens, teams can validate UI flows, animations, and readability exactly as they would appear on the final in-vehicle display.
The XR solution allows teams to instantly adjust display dimensions, curvature, and mounting positions inside a true-to-scale virtual cabin, enabling precise evaluation of sightlines, reachability, and overall user comfort.
By loading Figma designs and ProtoPie prototypes directly onto the virtual screens, teams can validate UI flows, animations, and readability exactly as they would appear on the final in-vehicle display.
The XR solution allows teams to instantly adjust display dimensions, curvature, and mounting positions inside a true-to-scale virtual cabin, enabling precise evaluation of sightlines, reachability, and overall user comfort.
By loading Figma designs and ProtoPie prototypes directly onto the virtual screens, teams can validate UI flows, animations, and readability exactly as they would appear on the final in-vehicle display.
Business Impact
Business Impact
This approach eliminates the need for multiple physical mockups by enabling rapid iteration and immediate user testing within a mixed-reality environment.
As a result, automotive OEMs can accelerate decision-making, reduce development costs, and confidently select the most effective screen configuration for production vehicles.
This approach eliminates the need for multiple physical mockups by enabling rapid iteration and immediate user testing within a mixed-reality environment.
As a result, automotive OEMs can accelerate decision-making, reduce development costs, and confidently select the most effective screen configuration for production vehicles.
This approach eliminates the need for multiple physical mockups by enabling rapid iteration and immediate user testing within a mixed-reality environment.
As a result, automotive OEMs can accelerate decision-making, reduce development costs, and confidently select the most effective screen configuration for production vehicles.
